Meta ads that turn attention into leads
Meta Ads (Facebook & Instagram)
We use Meta's targeting and creative to reach your ideal customers and turn their attention into a steady flow of enquiries.
Most Facebook and Instagram budgets quietly disappear
Meta can reach your exact audience for less than almost any other channel. But most accounts waste it.
- Money spent boosting posts instead of running real lead campaigns.
- Broad targeting that reaches everyone except the people who buy.
- Weak creative that blends into the feed and gets scrolled past.
- Success measured on likes and reach, never on leads.
We rebuild your Meta account around qualified leads at a cost that makes sense for your business.
Your complete Meta ads system
A complete Meta Ads system built to make Meta a reliable source of leads, tailored to your audience and target cost per lead. Management and ongoing optimisation are included as standard.
Strategy and research
Audience and competitor research, offer review and a plan built around your target cost per lead, so every campaign is set up to bring you leads profitably.
Campaign setup and structure
We build proper lead and conversion campaigns, not boosted posts, so your budget is spent on driving real enquiries, not just cheap and hollow reach.
Audience building and retargeting
We target the right people and win back those who did not convert first time, so you turn far more of your paid reach into actual, qualified leads.
Performance creative
Scroll-stopping static, video and user-style content built to convert, so your ads earn attention and turn it into real enquiries, not just passing likes.
Conversion tracking
Accurate tracking, including server-side, so every lead is measured and Meta optimises your budget towards the people who are most likely to convert.
Reporting
Clear reporting on leads and cost per lead, so you always know what your Meta spend is delivering, not just impressions and vanity engagement numbers.
Meta ads that bring leads, not just likes
We turn Facebook and Instagram into a steady source of qualified enquiries.
- 1
Audit and strategy
We review your account and audience, set a target cost per lead, and map the plan, so spend has a clear goal from day one.
- 2
Build and target
We build campaigns, audiences and creative around your best buyers, so budget reaches the people most likely to convert.
- 3
Launch
We go live with tracking in place from day one, so every lead is measured, not estimated.
- 4
Optimise
We test audiences and creative every week to lower cost per lead, so results improve instead of drifting.
- 5
Report and scale
You get clear reporting on leads, then when it works we scale it into predictable growth.
Why Multiplier Factor
Everything we do runs on our proven R.E.S.U.L.T.S. framework, an end-to-end system that takes you from reach to retention and makes growth repeatable.
Built for lead generation
We run Meta for phone calls, form fills and booked jobs, not vanity metrics like reach and likes.
Senior team on your account
Real specialists run your work, not junior account managers learning on your budget.
Total transparency
You see exactly what we're doing and what it returns. No black boxes, no jargon.
You own everything
Your account, your data and your assets stay yours, always. No lock-in contracts.
Local and accountable
An Australian team you can actually get on the phone.
Meta ads questions, answered
How much should I spend on Meta ads?
It depends on your market and goals. In your free audit we will recommend a realistic monthly budget based on what a lead costs in your industry.
How quickly will I see leads?
Campaigns can generate enquiries within days. The first 60 to 90 days are about gathering data and improving cost per lead.
Do you make the creative?
Yes. Our creative team produces static, video and user-style content built for performance, which is usually the biggest lever on results.
Hasn't iOS tracking made Facebook ads less effective?
It changed how we track, not whether it works. We use server-side tracking and proper conversion setup to keep your data accurate.
Who owns the account?
You do, always. We build inside your own Meta Business account so everything stays with you.
Ready for Meta ads that bring real leads?
Get a free, no-obligation audit. We will show you where your budget is leaking and how we would turn it into more enquiries.